First Transit and UT put new technology in students’ hands

Oct 20, 2016
Thanks to technology developed in collaboration with the University of Tennessee (UT) at Knoxville, students are arriving home safe. First Transit worked with UT to identify student desire for an app based booking of late night service. 

“We worked to get UT involved in a beta test of the system for the fall 2015 semester.  This system was adopted and has been very well received. UT purchased the system and First Transit has handled all aspects of the implementation and operation, said Scott Conroy, Assistant Vice President of Shuttle Operations for First Transit. First Transit is the Nation’s leader in University Transportation Services. 

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The T-Link operates nightly between 6:00 p.m. and 7:00 a.m. and transports students to their destination. The new app now allows students to have rides come right to them rather than waiting at a fixed-route stop.

“Just in the first month of school it’s up 43 percent,” said Moira Bindner, Communications and Customer Service Manager for UT Parking and Transit Services. “We’re constantly analyzing the route system, what the numbers are so that we can make decisions for the next six months or the next school year.”

UT estimates that ridership will continue to increase as more students spread the word about the app.

When students use the app – data is sent back to app designers TransLoc.

“It’s a great way to help ensure that those students will make good decisions and not get behind the wheel if they’ve had too much to drink,” said TransLoc Director of Strategy Josh Cohen.